The Hidden Costs of Video Production (And How to Avoid Them)

Introduction

You’ve set a budget for your next commercial or film, but somehow, by the time production wraps, you’ve blown past it. Sound familiar? The truth is, unexpected costs in video production can sneak up fast. But with the right approach, you can avoid common budget pitfalls while keeping your project high-quality.

Hidden Costs to Watch Out For

  • Company Moves: Changing locations mid-shoot can eat up hours of valuable time, increasing labor costs. Solution: Consolidate locations or use studios that offer multiple looks in one space.

  • Overtime Fees: Many crew members hit overtime after 10 or 12 hours. Solution: Strategic scheduling and pre-planning to keep days efficient.

  • Equipment Rentals & Last-Minute Add-Ons: That crane shot might look cool, but is it necessary? Solution: Lock in your shot list early to avoid day-of rentals.

  • Post-Production Surprises: Reshoots, licensing fees, or VFX add-ons can creep in. Solution: Plan for revisions upfront and set clear expectations.

Final Thoughts

At Fragrant Film, we believe in maximizing budgets without compromising quality. With the right planning, you can stay on track and avoid costly surprises.

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How to Create a Commercial That Actually Sells

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Why Pre-Production Is Where the Film Is Actually Made